Privacy Policy

Last updated: February 2026

1. Data Controller

The entity responsible for your personal data is:

Brand: EKANA

Company: AKWA SPORT GROUP S.L.

Registered Address: Calle del Doctor Velasco 4, 1C, Madrid, Spain

Email: info@ekanasportswear.com

2. Information Collection

EKANA collects personal data necessary to provide our Services, including:

• Identification Data: Name, surname, and contact details.

• Delivery Information: Shipping and billing addresses.

• Technical Data: IP address, browser type, and navigation patterns via cookies.

• Transaction Data: Details of payments and orders. Note: Full payment card details are processed by encrypted third-party providers and are not stored by EKANA.

3. Purpose of Processing

Your data is processed for the following purposes:

• Contract Execution: To process, ship, and track your orders.

• Communication: To provide customer support and transaction updates.

• Marketing: To send newsletters and promotional updates, provided you have given explicit opt-in consent.

• Optimization: To improve website functionality and user experience.

4. Data Sharing & Third Parties

EKANA does not sell your personal data. We share information only with essential service providers:

• Logistics & Transport: Couriers responsible for delivery in the EU and Egypt.

• Payment Gateways: Secure third-party financial processors.

• Technical Services: Website hosting and data analytics providers.

5. International Data Transfers

By using our Services, customers in Egyptacknowledge that their data is processed within the European Union (EU) and shared with local Egyptian logistics partners solely for the purpose of order fulfillment.

6. Data Retention

Personal data will be stored for the duration of the commercial relationship and, thereafter, for the period required to comply with legal, tax, or accounting obligations under Spanish law.

7. Your Statutory Rights

In accordance with GDPR and Spanish organic law (LOPDGDD), you have the right to:

• Access, Rectify, or Erase your personal data.

• Object to or restrict certain processing activities.

• Data Portability (requesting a copy of your data).

• Withdraw Consent at any time for marketing communications.

To exercise these rights, please contact us at info@ekanasportswear.com.

8. Cookies

EKANA uses cookies to manage shopping carts, maintain user sessions, and analyze traffic. You may configure your browser to block cookies, though this may impact website functionality.

9. Amendments

EKANA reserves the right to modify this Privacy Policy to reflect changes in legal requirements or our data practices. Updates will be effective immediately upon publication.